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61. AECMA Simplified English (2002)

AECMA Simplified English

Series: Plain Language Association International (PLAIN) - Fourth Biennial Conference

Authors: Poppy Quintal

Collection: Research Materials

Poppy gave a brief history of how and why Simplified English (SE) was developed, and an overview of the SE rules for vocabulary and grammatical style. A before-and-after analysis of cautions and warnings showed the benefits of SE to an industry in which quick and clear understanding of maintenance procedures is a vital safety consideration.

Added: 2003-04-30

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62. Using Readability Tools (2002)

Using Readability Tools

Series: Plain Language Association International (PLAIN) - Fourth Biennial Conference

Authors: William DuBay

Collection: Research Materials

With the growing popularity of readability formulas, it is important to appreciate what they are good for and not good for. Handled properly, they can produce marvellous results. Not handled properly, they can actually reduce comprehension. Like other forms of testing, the formulas find problems. Finding solutions requires a writer's skill.
Bill introduced participants to a number of tools and outlined the key principles and techniques that lead to their proper use.

Added: 2003-04-30

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63. Creating a 30-second commercial: How to "grab 'm & sell 'm" (2002)

Creating a 30-second commercial: How to "grab 'm & sell 'm"

Series: Plain Language Association International (PLAIN) - Fourth Biennial Conference

Authors: Danna Yuhas

Collection: Research Materials

If you attend breakfast meetings, luncheons, trade shows, or social gatherings, you need to have a ready-made answer to the question “What do you do?” For plain language professionals, it's not always easy to come up with a snappy answer. At the end of this interactive workshop, participants could develop a 30-second commercial that clearly described what their company does and how their products or services can benefit customers.

Added: 2003-04-30

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64. Plain Language: beyond a 'movement' (2002)

Plain Language: beyond a 'movement'

Repositioning clear communication in the minds of decision-makers

Series: Plain Language Association International (PLAIN) - Fourth Biennial Conference

Authors: Christopher Balmford

Collection: Research Materials

Plain language has evolved to become a product, or a business, or an industry. This development promises benefits for all: greater access to justice, improved efficiency and effectiveness, and increased respect for the rule of law.

Now that plain language has come of age, we need to see it afresh. How?

In this closing address, Christopher suggested some fascinating answers to that question, to help to send us home with renewed purpose.

Added: 2003-04-30

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65. I Did It, So Can You! (2002)

I Did It, So Can You!

A Collection of Stories From Adult Learners of Prince Edward Island

Authors: Wendy L. Kraglund-Gauthier

Collection: Learning Materials

The voices of the people you hear in this collection reflect a wide range of individual experiences, all of whom have faced and overcome barriers to get to where they are today. These stories are a reflection of their accomplishments.

Added: 2003-05-12

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66. Theory, Research and the Indigenous Discourse of Literacy Work (2002)

Theory, Research and the Indigenous Discourse of Literacy Work

Authors: Richard Darville

Collection: Research Materials

These notes are based on remarks delivered in a panel on Adult Literacy and Research: How Can Research Help Us?, Metropolitan Toronto Movement for Literacy and Ontario Institute for Studies in Education Adult Literacy Working Group, June 2002.

Added: 2003-05-12

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67. Literacy and Adaptive Technology Project (2002)

Literacy and Adaptive Technology Project

Collection: Research Materials

Project that field tests text-reading software with adult literacy learners and makes recommendations regarding the various software packages and their applicability for people working in the adult literacy field.

Added: 2003-06-04

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68. Plain English Campaign, UK (2002)

Plain English Campaign, UK

Series: Plain Language Association International (PLAIN) - Fourth Biennial Conference

Authors: George Maher, John Wild

Collection: Research Materials

George and John talked about language and empowerment - giving consumers the information they need to run their lives effectively and safely. They gave examples of baffling communication, and explained why people use complicated language. They discussed some of the myths that surround the term "plain language" and showed how the techniques go beyond just crafting the words. Finally, they used case studies to illustrate the benefits of plain language - efficiency, profitability, precision, and consumer satisfaction.

Added: 1994-05-26

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69. Living Math (2002)

Living Math

Authors: Thomas V.C. Dawe

Collection: Learning Materials

A workbook dealing with basic numeracy skills, having a focus on the practical application of math skills using real life activities. Topics include addition, subtraction, place value, and working with money (small change).

Added: 1994-05-26

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70. A Plain Language Audit Tool (2002)

A Plain Language Audit Tool

Authors: NWT Literacy Council

Collection: Learning Materials

This booklet explains what a plain language audit is, who should do a plain language audit, why you should do a plain language audit and how to do a plain language. This project also produced the Write for Your Reader (http://www.nwt.literacy.ca/plainlng/writread/cover.htm) handbook.

Added: 2003-07-09

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